Wrangler Western Wear has been synonymous with cowboy culture for decades. Ranch hands to arena cowboys look to them as the leading outfitter. To maintain that post they must keep up with changing times, introducing new brands and improve the classic ones. So, Mitre consistently partners with Wrangler to ignite, renew and dimensionalize their brand’s experiences.
Wrangler Retro is a line designed for a new breed of cowboy and is worn by award-winning, chart-topping, country star Jason Aldean. It's a look that tips it’s hat to the past, while leading the future.
This collection is for those little cowboys and cowgirls growing up Wrangler. The name and line is inspired by 5 time “All ‘Round Cowboy” National Champion Trevor Brazil and his children. It’s fun and young with just the right among of western influence.
This rock-n-rollI inspired line shakes up traditional Western style. The brand was designed for those moments out of the saddle and on the town. Rooted in western but with more attitude.
When Wrangler expanded their presence in one of Nashville's most established Western retail stores, Mitre branded the space with custom artwork inspired by Grand Ole Opry show posters.